Elicia directs 360PR’s social and digital media initiatives. Whether she is developing an online video strategy, managing a blogger outreach campaign, or cruising online forums, Elicia is constantly connected. On the account side, she works with the consumer tech and video game media on a regular basis and has contributed to the success of many client campaigns, including the launch of online games for Turbine, Inc., The Walt Disney Internet Group and Wizards of the Coast. Elicia is a graduate of Emerson College and, prior to joining 360PR in 2004, was Marketing Coordinator for Semaphore, Inc., a retail merchandising design, and consulting firm. Passion? Well, no doubt about it, Elicia is a gamer. Platform of choice? Nintendo DS. She’s also a top-notch amateur photographer and you can read her personal blog at http://eliciabuzz.wordpress.com.
