Parenting Practice
From what new parents need to what kids watch on TV and a lot in between, our Parenting practice is on it. Working with leaders like Safety 1st, PBS KIDS, FamilyFun Magazine and Tommee Tippee keeps us ahead of the curve and our relationships with the most influential bloggers, media, pediatricians and other experts sharp. In addition, we're able to tap The 360PR MomSquad®, our proprietary network of influencer-moms across the country, for authentic insights to what resonates with today's parents and how to activate them.
The 360PR MomSquad® provides periodic research and other trend reports as a value-added service to our clients and partners. We recently released The Mom Next Door to help brands better understand their approach to fueling mom recommendations.
Shopping Mom's Mindset
The 360PR MomSquad devised a survey to identify the values, media and other factors that influence moms' purchases for their families and themselves.
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The Mom Next Door
How & Why Moms Make Recommendations: Created by 360PR and Mom It Forward to help brands better understand their approach to fueling mom recommendations.
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Case Study: Quinny®
When people envision a baby stroller, they rarely think high-fashion. But the new Quinny Q Design stroller collection was set to change that.
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